TikTok had 1.2 billion monthly active users in Q4 2021 and is expected to reach 1.8 billion by the end of 2022. This is where the opportunity comes in for brands looking to grow their audiences, increase ROI through ad campaigns, and ultimately increase their sales and profits. For those…

Amazon marketplace is a red sea and with so many competitors trying to get a piece of the pie, how do you stand out from the crowd? …

Amazon is not keeping us sellers in the dark anymore with the recent launch of the Search Analytics Dashboard will provide third-party sellers with insights on the search performance of their range of products. One of the best things about the Search Analytics Dashboard is providing us, sellers, with a…

Category Listings report is one of the more useful reports available to Amazon sellers, however, most sellers don’t know what it is and how to access it. So what is this Category Listings report and what benefits does it provide sellers? Let’s dive into it. In a nutshell, the Category…

After publishing this update in our ZonGuru weekly newsletter, we decided to dive deeper into helping sellers set up a Google Merchant account. Google Shopping used to only consist of paid listings. However, due to the COVID-19 pandemic, merchants can now list their products on Google for free. This means…

No matter how many products you sell on Amazon, negative reviews are inevitable. As we all know, nothing is perfect. Reviews are a major deciding factor in how well your sales are performing. The majority of customers rely heavily on reviews to guide their purchasing decisions. Positive reviews bring in…

Keyword research is an essential step and part of the process of creating a list of primary keywords that you will utilize in the backend keywords. …

The in-store experience is one of the main keys for brands to drive shopper loyalty and increase sales. Using Amazon Stores, you can tell your brand story by creating an exceptional shopping experience that helps shoppers discover the full range of your products. …

Reviews play a vital role in growing product sales and feedback for improvement in your Amazon business. Whether you are planning to launch a new product or wanting to increase trusted reviews for existing products, Amazon Vine program might just be the solution for your business. The Amazon Vine program…