A Complete Guide to Optimizing Your Amazon Backend Keywords in 2020

Eugene Cheng
6 min readMar 2, 2020

Keyword research is an essential step and part of the process of creating a list of primary keywords that you will utilize in the backend keywords. Backend keywords are only a small part of the picture, you can use these keywords for your frontend (product title, bullet points, and descriptions), Amazon advertising, and other marketing strategies.

Eugene Cheng

I Help Private Label Business Owners Maximize Sales and Profits via Amazon and Shopify Within the Healthcare Industry. #eCommerce #Consultant #Amazon #Shopify